XLBoom webshop redesign – Louise-Lotte Brekelmans

XLBoom redesign (identity &)
e-commerce webshop

XLBoom is a B2B store that sells Belgian design to design shops, product designs and product development, crafted under their own guidance. They wanted to update the look & feel of their webshop. The brand designers took care of the fonts, colors and guidelines and I did the redesign of their website and shop.

Role
Translate the look & feel of the products and corporate guidelines into a website. Give the product designers an area where they can represent and make the products stand out.

Duration
2-3 months , for design & feedback loops

Location
Gutzandglory in Ghent (now June20)

Challenge
Create an e-commerce website to sell our products and use the Magento platform. The UX came in the form of a few sketches and I created a userflow in UI. By using lines sometimes imaginary lines, sometimes visible, but a game of lines nonetheless, I created a tasteful design.

Tool & Methods
• Sketch and Invision
• Magento shopping platform
• present designs to the client
• cooperate with the developers

visit the e-commerce website